Quaker
Media: Film
My role: Creative Director
Credits: Creative: Richard Biggs, CD: Sam Walker, Prod: Danielle Sandler, Dir: Charlotte Wells, Prod Company: MJZ
Not many adverts try to be emotional anymore. Maybe that’s because they’re hard to get right. Push it too hard and it gets cheesy, not hard enough and you don’t feel anything. This one for Quaker definitely got a lot of people crying, but it had its critics too.